Surveys

Surveys have been around for a long time. Chances are you have taken at least one or two. This tried and tested tool can be used to gather subjective feedback from your customers concerning how they view your business. This information can be extremely useful in determining what brings them back or may keep them away from your business.

Like all of our programs, your surveys:

  • Are tailored to your business and your needs
  • Are web-based
  • Use the same reliable software as our mystery shopping programs. This means that downtime is almost non-existent
  • Are extremely easy for your patrons to navigate.

What About Paper?

If you already use paper surveys, the transition is quick and easy. We can use your paper survey as the starting point for your web-based surveys. And, since we have many more options with our solution, we can incorporate options that will customize the survey questions for the customer taking it.

For example, if you own a restaurant and your survey taking patron did not order dessert, the survey can automatically remove dessert questions saving your patron the time and aggravation of answering irrelevant questions.

Other Advantages of Web-Based Surveys

Customized surveys are just one advantage of moving your surveys from paper to the web. Other advantages include:

  • Easy Data Collection
    Paper surveys work great if you just want to read what your customers think, but imagine the insight you can gain by tracking the results. This can only be accomplished by collecting the information into a database.

    With paper, someone must enter that information manually. With our web-based surveys, the information is already in the database. No entry necessary which saves time and decreases errors including the possibility of the information being censored by an employee.
  • Easy Reporting Tools
    As just mentioned, being able to track your data will provide valuable insight. With our system everything is already in place for you to run reports to spot trends in your customers’ satisfaction levels.
    Our reporting tools are web-based and can be accessed from anywhere. The actual reports can be pulled down to the location level and can be as specific as one question or the whole survey.
  • Easy Security
    The information you collect is extremely valuable for your business. Just imagine how valuable it would be for your competition! Our system is extremely secure with a username and password being required for online access. Access can even be limited down to the location level and with report restrictions so your users only get the information they need. And, no one will have access to your data without your authorization.
  • Easy Data Sharing
    Since all the data and results are provided electronically, sharing the information is as easy as sending an email. Plus, with our system, location results can be automatically sent to the location manager to increase efficiency. Or all the results can come to a select group for review before being sent to the location level.
  • Easy Set-up
    As with all I-Spy programs, we take care of the set-up and ongoing maintenance of your survey. This leaves you and your team free to focus on running your business instead of dealing with your survey.

CONTACT us today to explore the possibilities of a program for your company.